Email marketing is very powerful medium
to reach out more audience in very effective, creative and productive
way. However, your chosen email marketing service plays an important
role in your online marketing success. GetResponse and VerticleResponse
are two big guns providing software for email marketing. Now, we have
the question raised, which one is better for your business? To get
answer read on the comparison below GetResponse vs VerticleResponse.
Look and Feel
The hidden agenda behind creating eye
catchy email templates is to find wider audience online and 100% click
ratio.Of course, both sites have huge collection of beautiful responsive
email templates which you can use for your business online marketing
campaign.With VerticleResponse you will get traditional tools to
customize your email creator, on the other hand GetResponse introduces
new feature called “Just Click” to enhance the email editing experience
for their users.
GetResponse has user friendly options
like advance editing, you can even browse history and also can undo
changes. Such powerful functions make it premium email marketing service
in compare to others like VerticleReponse. Winner is GetResponse.
Functionalities
VerticleResponse can never beat
GetResponse in the matter of functionalities. With VerticleResponse
email marketing service you will get good looking sign up forms match to
your business, autoresponders, and amazing social network integration
options etc. While on the other hand GetResponse provides below
functions:
- Landing page creator
- Beautiful sign up forms
- Surveys
- Inbox previews
- Multimedia Studio
- Videos
Multimedia Studio and Videos on new
landing pages are like icing on the top and seems like X-factor for your
successful email marketing strategies. Winner is GetResponse.
Pricing
GetResponse is slightly cost you more
than VerticleResponse. If you compromise with functionality and looking
for cheaper in price email marketing service then VerticleReponse is the
best option for you as they are offering free subscribers up to 1000 in
their basic plan. However, if you choose to paid annually then
GetResponse seems little cheaper than VerticleReponse. Winner is VerticleResponse.
Large Enterprise Solutions
Are you looking for powerful email
marketing software on behalf of large company or for you to maintain
personal millions of contacts? If yes, then GetResponse is the best
premium option available for you. They provide advanced feature called
“GetResponse 360” especially for large enterprise solutions. It allows
to get control over emails for marketers, you have been also provided
with priority option which enable you to get first response in compare
to regular customers of GetResponse. This featured rich email marketing
services have been used by some well-known brands like Marriot,
Carrefour, GlaxoSmithKline, Hilton iStockphoto, and Men’s Health which
build more trust in itself.
With VerticleReponse you will get enterprise features like high scalability, developer features, flexible pricing plans, etc. Winner is GetResponse.
Device Support
Today, mobile users are increasing in
compare to desktop users and thus as an online marketing professional we
should choose only one email marketing service which supports all types
of platforms like Android, iPhone, Web-based. GetResponse can help you
to cover all audience no matter which screen (mobile, iPad or desktop)
they are using. VerticleResponse is web-based and thus get minus points
in device support. Winner is GetResponse.
Thus, GetResponse go little far way and
provides next-level corporate solutions which are highly professional
and user friendly. Of course, it seems little costly email marketing
service; but accuracy and success are guaranteed with GetResponse.
GetResponse provides a bulk of useful
features for your email marketing campaigns. I do not see such excellent
features in any other email marketing service. Based on the above, our
clear winner is GetResponse simply because its features go beyond the
basic autoresponder/mass mailout tool and far outweighs the price point
in this comparison.
